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LogicTools Contact Info: Aimee Ortiz, Director Media Relations
Phone 888-265-4706 or Email

Welch's Selects LogicTools' Network Design Solutions
LogicNet PlusTM analyzes supply chain network
May 23, 2003

Chicago, IL, - May 23rd, 2003 - LogicTools, a leading developer of supply chain planning solutions, announced today that Welch's, a top manufacturer and marketer of fruit juice and fruit-based foods, has selected LogicTools' strategic network design solution, LogicNet PlusTM to analyze its supply chain. LogicNet Plus will enable Welch's to analyze various distribution strategies and quantify the results in order to provide better service to customers and detect cost reduction opportunities...

"We believe that the ability to strategically plan and quantify our supply chain design provides us with opportunities for improved performance. We selected LogicTools because of their reputation and experience in this area." said Bruce True, Logistics Manager at Welch's.

LogicTools' solutions are used widely by Consumer Goods companies and in particular by food companies of various sizes including ConAgra, Del Monte, Kraft Foods, Sun-Maid Growers and Smithfield Foods. The ease of use and performance of the software combined with the LogicTools' expertise in modeling help these companies optimize the performance of their supply chains.

"We are excited to work with Welch's where our solutions can contribute to the bottom line of the business. The efficiency of the software combined with our expertise provides excellent value for companies looking to improve profitability." said Edith Simchi-Levi, VP Operations at LogicTools.

About Welch's

Welch's, which had sales in Fiscal Year 2002 of $553 million, is the world's leading marketer of Concord and Niagara grape-based products, including grape juice and fruit spreads. The company produces a variety of other fruit-based products, including 100% juices, juice cocktails and drinks in the following forms: bottled, refrigerated, single-serve and frozen and shelf-stable concentrates. In addition, Welch's produces a number of fruit spread products under both the Welch's and BAMA brand names. Welch's web site can be found at www.welchs.com.

About LogicTools

LogicTools (www.logic-tools.com), founded in 1995 by David Simchi-Levi, Professor of engineering systems at MIT, offers supply chain software and services that support strategic, tactical, and inventory planning decisions in a variety of industries. LogicTools' solutions have revolutionized the market by replacing extremely complex, expensive and customized software implementations on the one hand and limited spreadsheet analysis on the other. Optimizing the supply chain results in not only significant savings (typically 5%-15%) but also provides clarity of vision and better understanding of the various trade-offs.

LogicTools has customers across many industries including, CPG, Food, Retail, 3PL, High-Tech, Process & Discrete Manufacturing, Automotive and Public Sector. Some of LogicTools' customers include Black & Decker, ConAgra, Del Monte, General Motors, IBM, Kraft Foods, Mercer, Ryder Systems, SC Johnson, Truserv, UPS, US Postal service and many others.
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